After a one-year pandemic pause, History Marketing Summit returned 9 Sep 2021 to Nalen in Stockholm. As usual, a full day about and with companies actively using heritage as a strategic asset. This year with Adidas (Germany), Ford Motor Company (USA), Swedbank, Spotify, Skansen, the Nobel Museum, ICA, Arla. Democracy Ambassador Lena Posner Körösi emphasized the importance of keeping history alive – in all parts of society. The Dalén Museum and the Economic Museum received this year’s Business History Award.
Just like with HMS16, HMS17, HMS18 and HMS19 we filmed all the presentations. Scroll down to see them all. The films are 20-25 minutes long.