Ericsson was founded 140 years ago by Lars Magnus Ericsson. The global company often uses its historical archive in its marketing.
For 20 years, Ericsson has had its corporate archive at the Centre for Business History. The archive includes everything from the company’s first cashbook to prototypes of the world’s first smartphone. From the archive, we have created the website ericssonhistory.com for the telephone giant
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For the 140th anniversary, Ericsson once again chose to use archival material. The result was the film 1876: A marriage of minds, where Ericsson’s history is told through the both loving and business-related correspondence between the couple Hilda and Lars-Magnus, which is preserved in the archive.
“Management by love letters,” by the way, is a concept we think should be coined.
