With the slogan “A hamburger for all times”, the state-run hamburger chain Clock was supposed to topple McDonalds at the end of the 1970s. The business podcast “Kapitalet” interviewed our editor Bodil Hasselgren about this exciting chapter in Swedish fast food history.
It wasn’t obvious at first that the state-run restaurant company SARA should invest in hamburger. But the need for new business turned into a state-run hamburger chain, named Clock.
The business podcast ”Kapitalet” interviewed Bodil Hasselgren, editor at the Center for Business History, about the food and the state. How did Clock come into being in the first place – and what happened then?