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Today we launch History of a Company, a new audiobook series on Storytel, exclusively written by us at the Centre for Business History. Eight newly…
What is the best and worst about being an archivist at the Centre for Business History. Our archivist Bartosz Petryk explains it all in this…
In August 2019 it will be 100 years since Swedish white-goods giant Electrolux was founded by mythical business mogul Axel Wenner-Gren. The company celebrates this…
Sweden’s only magazine about business history gets a new editor and an updated form.
Anders Sjöman will lead panel discussion on history marketing at annual Trademark Day, 24 Jan 2019.
Congrats to the book’s editor Anders Landén!
Our head of communication Anders Sjöman talks about how companies can use their history for future development, as guest on the Kntnt contnent marketing pod.
How can companies use its own authentic history? Our head of communication Anders Sjöman explains in an interview with the Marketing Association of Stockholm.