On June 3, our head of communication Anders Sjöman spoke about history marketing and “Your history, the content of your future” at a breakfast seminar at the…
With the help of archivist Martin Månson here at the Centre for Business History, retailer ICA has identified and activated some of their own consumers brands…
Presentation by Alexander Husebye, CEO of Centre for Business History in Stockholm, at the IBC SBA 2015 Conference “Creating the Best Business Archive – Achieving…