1. About cookies
Cookies consist of small text files. The text files contain data that is stored on the visitor’s computer. From time to time, the website requests data from the cookies the visitor has stored on his computer. Websites use cookies, e.g. for the purpose of storing settings for how the website should be displayed to the visitor. Another common use of cookies is as part of gathering information about visitor behavior.
You agree to which cookies we may place through the cookie banner that appears when you enter the website. To withdraw your consent or if we have any questions regarding this Cookie Policy, you can contact us by email. When you withdraw your consent, you must open the settings for cookies and disable the cookie categories you want to remove and click save.
2. Use of cookies
We use cookies to improve the user-friendliness of the website, such as keeping track of the information you enter when filling out online forms. We use two types of cookies. One type is a persistent cookie that saves a file for a longer period of time on your computer. It is used i.a. for features that tell you what’s new since the user last visited the current website. The second type of cookie is called session cookie, and these are valid only during the visit to the website, for example to keep track of whether you are logged in or what you have written in an online form.
We do not use third-party cookies, nor do we use cookies for marketing purposes.
Cookies from Google Analytics
We use Google Analytics in order to gain a deeper insight into how our users use our website. The information collected is transmitted and stored in the USA on Google’s server. Google Analytics does not collect any personal data that can be linked to you as a person. Google uses cookies to evaluate how you use our website, create reports on your activity and to offer other services/products that you may be interested in.
Google Analytics places both persistent cookies and session cookies. Google does not connect your IP address with information that is collected or data that has already been collected in the past.
For more information you can follow this link to Google Analytics Cookie Usage on Websites
Facebook-pixel
We use the Facebook pixel provided by the social network Facebook on our website for analysis and optimization for the commercial operation of our website. This tool is operated by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (‘Facebook’).
NOTE: Within the scope of this service, data is transferred to the United States or such a transfer cannot be excluded.
The Facebook Pixel enables Facebook to identify visitors to our website as target groups for displaying advertisements (‘Facebook Ads’). Therefore, we use the Facebook Pixel to only show our Facebook ads to Facebook users who have shown an interest in our online product offering, or who show certain characteristics (e.g. interests in specific topics or products determined based on the websites they have visited ), which we share with Facebook (i.e., “custom audiences”). By using the Facebook Pixel, we also want to ensure that our Facebook ads match the potential interests of users and do not cause any inconvenience. In addition, by using the Facebook Pixel, we can evaluate the effectiveness of Facebook ads for statistical and market research purposes by seeing if the user was redirected to our website after clicking on a Facebook ad (i.e. “conversion”).
Your actions are stored in one or more cookies. These cookies enable Facebook to match your user data (such as IP address, user ID) with data in your Facebook account. The collected data is anonymous and not visible to us and can only be used in connection with advertisements. You can prevent the connection to your Facebook account by logging out before taking any action.
The processing of your data is based on your consent in the sense referred to in Article 6 paragraph 1 lit. a GDPR. You can revoke this consent at any time with effect for the future.
Further information on how Facebook processes personal data, including the legal basis on which Facebook relies and the possibilities to exercise data subjects’ rights vis-à-vis Facebook, can be found in Facebook’s data policy at facebook.com/policy.
Facebook processes data in accordance with its privacy policy. For general information about the presentation of Facebook ads, see: facebook.com/policy.
3. Visitors’ consent
The starting point is that we obtain your consent before we retrieve or store cookies. This applies to all forms of cookies. However, we do not obtain your consent when cookies are only for basic functions on the website to work.
You have the option to change the browser’s privacy settings so that the browser does not receive any cookies.
We do not collect personal data through the cookies we use. In cases where we start using other forms of cookies that collect personal data about you, we will not disclose the personal data to another party. You will also be informed about the use of new cookies and given the opportunity to consent to the storage of the cookies in question before they are stored with you.
Cookies for Ad measurement
Cookie | Purpose | Storage time |
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_fbp |
För att lagra och spåra besök över webbplatser. |
1 yr |