Anna Scudellari from the Martini & Rossi archives talks about heritage as a source of authencity, inspiration and communication.
Susen Friedrich, Adidas History Management, explains the work behind the sites Adidas history and Adidas Archive.
Tim Schantz from The History Factory talks about how working with corporate history often starts with looking into the future.
Tracy Lauer, Historian & Chief Storyteller at Budweiser (Anheuser-Busch) talks about the brewery giant’s use of historical material. And how her boss told her to put “Chief Storyteller” on her business card.
Jürgen E Wittman, Mercedes-Benz Classic Archives & Collection in Stuttgart, talks about how the company has opened its archives online and to the public.
Deirdre McParland, senior archivist at the Electricity Supply Board (ESB) of Ireland tallks about how the ESB activates its own history.
Katherine Maher, executive director for the Wikimedia Foundation, spoke about transparency and business archives at the ICA SBA 17 conference in Stockholm.
Yuko Matsuzaki Nagai, specialist in business archives from the Shibusawa Eiichi Memorial Foundation, Japan, spoke at the ICA SBA 17 conference in Stockholm.
The ICA SBA 17 Stockholm conference is now over. This is what it looked like.
FIlms of all presentations at the international business archives conference held in April 2017 in Stockholm.