History Marketing Archives - Centrum för Näringslivshistoria

Den digitala läsesalen som Centrum för Näringslivshistoria nu lanserar finns på arkivet.naringslivshistoria.se.

2024-05-07

”Digital reading room”, new webservice for access to digital archive material

We have built a digital reading room – for online searches directly into digital corporate archives.

2024-02-26

We made a film about cement and concrete

On assignment from Heidelberg Materials Cement Sweden, we have made a film about the history of the Swedish cement industry.

2023-11-13

Elekta celebrated 50 years with new heritage site

Cancer-fighting Elekta turned 50 and wanted a comprehensive history written by an outsider. We wrote it for them – and the entire history is now available on their website.

2023-11-07

New book celebrates the heritage of Atlas Copco 150 years

Few companies reach 150, but Atlas Copco has remained relevant since 1873, notably by reshaping the company multiple times. When the company celebrated its 150th anniversary, it believed that this heritage needed to be kept alive and asked us to make a new history book.

2023-11-06

Intrum celebrates 100 with anniversary magazine

From the debt collection company in Jönköping to today’s European credit management company, which helps companies develop by taking care of their customers, there is a 100-year history. It is told in a new magazine we made for Intrum.

2023-10-19

All about History Marketing Summit 2023

We filmed all the presentations at our sixth History Marketing Summit. Watch them here!

2023-10-06

New handbook: “History Marketing – Using history as a corporate strategic asset”

Every company has a unique history. When used properly it becomes an asset that companies can leverage for future growth. “History Marketing – Using history…

2023-01-16

New publication: Svenska Retursystem 25 years

Svenska Retursystem, SRS, started through a unique collaboration between the largest players in the food industry. In a new publication, we tell the company’s history.

2023-01-11

New book about two centuries of education

SFUB has been active for a full 200 years. A new anthology from our publishing division describes the the association’s history and current activities. Six researchers also describe the development and challenges within the educational field as a whole.

2022-11-21

Anders Sjöman visits the podcast Finance & History

The business of business history: Our communications manager Anders Sjöman visited the Finance & History podcast for a conversation about history marketing and the work we do at the Centre for Business History.